Cumberland Heights board members and staff hold commemorative coins to celebrate Cumberland Heights’ 50th anniversary.
Cumberland Heights board members and staff hold commemorative coins to celebrate Cumberland Heights’ 50th anniversary.

Drug and alcohol rehabilitation center Cumberland Heights has had a longstanding relationship with the Nashville music industry. However, the non-profit organization has never had a facility on Music Row. That will change in May when Cumberland Heights opens its first Music Row intensive outpatient facility (IOP), to be located at 1619 17th Ave. South.

The IOP treatment program is designed for individuals who have completed or do not require medically-supervised detoxification.

Cumberland Heights also offers a professional musicians track, which combines traditional treatment with specialized components geared toward professional musicians. Musicians learn how the disease effects their profession, and how to surround themselves with a support system for recovery. The Music Row IOP will also be available to work with people who live and work near Music Row. This includes the collegiate recovery community as well as the many business people working downtown who would find this IOP convenient to them in their recovery.

The opening will mean a total of 10 locations available to help communities in Tennessee. Cumberland Heights has IOP facilities in Chattanooga, Cool Springs, Crossville, Hermitage/Old Hickory, Jackson, Murfreesboro, Smyrna, Sumner County (Gallatin), in Nashville on River Road and soon Music Row.

PeytonHoge photos-006 copyAdditionally, Cumberland Heights will celebrate its 50th anniversary this year.

“We are honored and proud to have been a trusted provider of alcohol and drug addiction treatment for five decades,” said Jay Crosson, CEO of Cumberland Heights. “Fifty years of experience brings us so many positive examples of helping patients and their families – we hope to be able to share some of these with the community throughout the year.”

During a celebration party, staff and board members received 50th anniversary commemorative coins modeled after “sober coins” that are used during recovery.

NASHVILLE, TENN. – (November 12, 2015) – Cumberland Heights drug and alcohol rehabilitation center has launched a new advertising campaign with the theme of “Recover Life.”

The first part of the campaign features staff living lives in recovery. In the ad, the staff members hold up a Cumberland Heights sober coin while saying how many years they have been in recovery. Sober coins are common symbols of years living in recovery.

Helping someone recover their life from the grips of addiction is the most important benefit we provide our patients – and their families,” said Martha Farabee, chief development and marketing officer. “We wanted the campaign to reflect our success and our expertise in helping people live a life free from drugs and alcohol. With many of our staff members living successfully in recovery, they are role models for patients and able to build trust that is crucial for the recovery process.”

Farabee said the integrated marketing campaign targets primarily the families of those struggling with addiction, as well as targeting the patient.

“Cumberland Heights includes patients’ families in the process because success depends on a strong support system once they leave our facilities,” said Farabee.

Future ads in this campaign will feature alumni and alumni families. The Cumberland Heights alumni association has more than 10,000 members in the Nashville area.

We’re proud to have served Nashville for nearly 50 years,” said Jay Crosson, CEO of Cumberland Heights. “Having been a trusted member of the community for so long, our best source of referrals is from our many alumni – or friends and family of our alumni. Next year will be Cumberland Heights’ 50th anniversary and this new campaign is the beginning of that recognition.”

One of the campaign’s consistent visuals is a coin noting the 50th anniversary. This coin is modeled after the concept of sober coins.

The ads will placed on television, billboards, radio, in print and on various digital channels in middle Tennessee.

About Cumberland Heights

Cumberland Heights’ mission is to transform lives, giving hope and healing to those affected by alcohol or drug addiction. As a non-profit organization, Cumberland Heights is committed to the approximately 2,500 men, women and adolescents it serves every year and the communities where its facilities are located. The organization has followed the teachings of the 12 Steps since its founding.


RECOVER LIFE TELEVISION ADS




RECOVER LIFE PRINT ADS

Jamie J.
I recovered life 7 years ago.

Porter A.
I recovered life 3 years ago.

cumberland-heights-nashville-treatment-revover-life-ads-jaime cumberland-heights-nashville-treatment-revover-life-ads-porter

Montgomery Gentry and Special Guest Aaron Lewis Perform
to Benefit Cumberland Heights

Popular Fundraising Concert Scheduled at Historic Ryman Auditorium

NASHVILLE, Tennessee – August 26, 2015 – On Wednesday, October 21, the Concert for Cumberland Heights will feature country music stars Montgomery Gentry with special guest Aaron Lewis at the historic Ryman Auditorium to benefit the John Hiatt Fund for Adolescent and Young Adult Treatment at Cumberland Heights.

“Alcohol and drug addiction affects our entire community,” said Troy Gentry. “We are excited to help Cumberland Heights support young people suffering from this disease.”

On Wednesday, October 21, the Concert for Cumberland Heights will feature country music stars Montgomery Gentry with special guest Aaron Lewis at the historic Ryman Auditorium to benefit the John Hiatt Fund for Adolescent and Young Adult Treatment at Cumberland HeightsProceeds of the event support Cumberland Heights’ adolescent and young adult treatment programs. With a treatment plan based in the 12 Steps, these programs help patients set goals for recovery while helping them process life’s consequences and unmanageability.

“We look forward to this concert every year,” said Cumberland Heights’ CEO Jay Crosson. “The money raised is so important to us in supporting our mission – plus, it’s fun for everyone involved. We are grateful to the artists and sponsors who make it all possible.”

Tickets for the concert are on sale now via Ticketmaster outlets, ticketmaster.com, the Ryman box office, ryman.com and by phone 800.745.3000. Tickets are $49.50, $42.50 and $32.50.

Since 1966, Cumberland Heights has been the proven experts in alcohol and drug addiction treatment. They provide quality care, based on the foundations of the 12 Steps, to individuals and their families suffering from addiction. Cumberland Heights is a private, nonprofit organization located on the banks of the Cumberland River in Nashville, Tennessee.

About Montgomery Gentry

With over 20 plus charted singles, the Kentucky-born duo just celebrated a major career milestone as Eddie Montgomery and Troy Gentry were recently inducted into the Kentucky Music Hall of Fame. On June 9, the pair released Folks Like Us, their eighth studio album and first with label partner Blaster Records.

Montgomery Gentry has earned countless CMA, ACM, and GRAMMY awards and nominations with undeniable blue collar anthems like “Hell Yeah,” “My Town,” and “Hillbilly Shoes.” They’ve notched five #1 singles (“If You Ever Stop Loving Me,” “Something To Be Proud Of,” “Lucky Man,” “Back When I Knew It All” and “Roll With Me”) and will soon celebrate their sixth anniversary as Grand Ole Opry members. For more about Montgomery Gentry, visit www.montgomerygentry.com, engage with Troy and Eddie on Facebook, @mgunderground on twitter, and check out their YouTube channel.

About Aaron Lewis

Aaron Lewis has often been called one of the most versatile artists around. He has written and played everything from metal to traditional country. He was the lead vocalist, rhythm guitarist, and founding member of the rock group Staind. After seven albums he ventured into country music with his debut solo EP, Town Line, which included his first single, “Country Boy.” He followed it up with the LP, The Road, with “Endless Summer” which also made the country charts.

Media Contacts:
Merrill Derrick Amy A. Atkinson
Marketing and Public Relations Manager Amy Atkinson Communications
615.432.3226 615.305.8118
merrill_derrick@cumberlandheights.org Amy@AmyACommunications.com

Join us for out 6th Annual Alumni Reunion & BBQ Picnic and a day of alumni fellowship, great bbq food, family fun, awesome recovery music and a special guest speaker! The past 5 years have been a great success and we anticipate an even better event this year, but need your participation to assure its success. Please plan to bring the family (inc. dogs on a leash) to Still Waters for a fun day, renew old friendships, make new ones and help insure that as it says in the book Alcoholics Anonymous on page 132, “we absolutely insist on enjoying life”.

Alumni-Picnic-2015

Dr. Chapman Sledge, the medical director at Cumberland Heights Addiction Treatment Center in Nashville, said he notices the increase every year around this time. He said it’s spurred by all the social pressure to drink around events like the Super Bowl, but that often it’s a problem that has started much earlier than that. Read more…

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